Advancements in artificial intelligence (AI) and machine learning equip business professionals with more data than ever before. This data has the potential to transform how businesses operate–internally and publicly–according to an Insight Enterprises report released on Monday.

The report surveyed 400 IT decision makers at organizations with at least 1,000 employees to determine how companies are using data, and their concerns around it. While 44% of respondents said they believe AI and machine learning will have the biggest impact on IT, concerns around security loom, the report found.

SEE: Special report: A winning strategy for cybersecurity (free PDF) (TechRepublic)

“There is no greater reality check today in technology than how a business handles its data — it creates the most challenges and opportunities. While data enables innovation, its vulnerability continues to cause anxiety among IT leaders,” Steve Dodenhoff, president of Insight North America, said in a press release.

Digital innovation is necessary for today’s businesses. Respondents said their main objectives for digital innovation as improving business operations (52%) and improving the customer experience and relationship (47%).

While organizations intend on using this technology continuously, respondents cited significant challenges and concerns with innovative efforts. The report outlined the following five IT concerns as the top factors that are keeping IT professionals up at night:

  1. Security/safety (35%)
  2. Upgrading infrastructure (22%)
  3. Optimising IT operations (20%)
  4. Staffing/IT talent (10%)
  5. Controlling IT costs (7%)

To keep these concerns at bay, organizations must invest in the latest products, tools, and services designed to keep data safe, the report said. The majority (72%) of respondents said their companies use at least some bundled products and services, and 89% said the plan to increase their bundle consumption.

For advice on how to choose the right cybersecurity framework, check out this TechRepublic article.